Alaska CLE - Media and Advertising Courses
This is a listing of Media and Advertising CLE Courses for Alaska. Please make your selection below of Alaska CLE courses. Click "Add To Cart" to purchase Individual CLE Courses. For more information about a particular CLE course, click on the "More Info" link. Click the "Preview" button to view a short preview of the course.
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Branding and Business, with a Primer on Non-Use Due to Covid-19
This CLE course will help educate businesses and business counsel on key considerations when selecting a distinctive brand for the business’ services and products. In addition, Mr. Popowitz will discuss how a business can protect the brands they create, such as federal and state trademark registrations. As businesses operate and expand, they should continually look to grow their brands to make the brands more recognizable to the public, which in turn creates value. Lastly, Mr. Popowitz will go... More Info
$501.25General Credits -
Athlete Agency Law: Keeping Athletes & Agents On the Field
This is a watershed moment in sports law. States are pushing back against the NCAA for control over amateur athletics, pro athletes are bypassing agents in favor of self representation or counsel from sports lawyers, and the competition for scholarships and endorsement money is climbing rapidly. Athlete Agency Law provides an overview of state, federal and NCAA recruiting and athlete agency rules and regulations. This CLE is intended for lawyers involved with high school or NCAA compli... More Info
$751.5General Credits -
Sports Marketing & Media's Top Legal Issues: Analyzing the Past and Preparing for the Future
Sports are a powerful part of many marketing and media planning arsenals. Yet recent cases show that even the most experienced marketers and properties can fall into legal traps when marketing around sports events. Misunderstanding governing body rules, local practices, and evolving intellectual property law can crater deals, strain relationships and lead to expensive disputes. With so much at stake, brands, agencies, properties, and athletes need to know when they are exposing themselves to t... More Info
$501General Credit -
The Law And Practice Of Representing Comic Book Creators
This CLE course will provide an overview of the comic book industry over the past year, highlight new areas of litigation and transactional work, and provide the fundamentals of representing comic book industry clients. Some of the issues explored in this CLE: The state of the comic book industry and legal practice Diversity and inclusion issues for the comic book industry practitioner Emerging intellectual property issues in the comic book industry Key contracts every comic boo... More Info
$1503General Credits -
Hot Topics in Theater Law
Curtain up! This CLE program explores the legal issues involved in producing a multi-million dollar Broadway show and the duties of a theater attorney as production counsel. Topics to be explored include the unions and trade associations of Broadway, the importance of the general manager, formation of a single purpose production entity such as an LLC, “front money”, underlying rights, applicable contracts for creative personnel (writers, actors, director, choreographer, designers), rights and... More Info
$501.25General Credits -
Stranger Than Fiction 2.0: True Crime Legal Issues
The popular demand for true-crime content continues to be a sustained force in the entertainment industry. But as production companies and networks push the boundaries to distinguish themselves from the crowd, clients need advice to ensure that they don’t take on unnecessary risk while chasing the next big hit. Topics include: Tips for negotiating law enforcement access agreements What to know when obtaining materials from law enforcement Managing the risk of defamation and right of... More Info
$501General Credit -
An Attorney’s Guide to Online Defamation & Website Removal
This CLE lecture will provide you with a thorough overview of the developing area of internet defamation. It will focus on how an internet defamation case begins and the different strategies to resolve it. You will learn how to identify and address defamation attacks from likely perpetrators and motives. You understand how free speech online applies to individuals in defamation cases and will teach you pitfalls to avoid in your own lawsuit (if that’s the route taken). By looking at authentic cas... More Info
$501General Credit -
A Corporate Counsel Song and Dance: Keeping your Corporation in Tune and Out of Court
Since the advent of the Internet, the use of copyrighted materials by corporations has exploded. Use of music on “hold” buttons, on websites, during holiday parties, and even at DeeJay events celebrating companies’ milestones permeates the corporate culture today. Attorneys counseling corporations - - whether in-house or outside counsel - - are nowadays regularly confronted with challenges from within their own marketing and promotion departments that they had never had to face before - - no... More Info
$501General Credit -
Legal Issues Related to Launching a Global Advertising Campaign
There isn’t much in the media that isn’t global these days, and that includes advertising campaigns. But working on an advertising campaign with a global reach may have ramifications that wouldn’t apply on a national scale. This CLE course will explain the primary issues to be aware of when working on a global advertising campaign as well as strategies for working with local counsel in other countries. The use of influencers, global sweepstakes and contests and how to conduct social media campai... More Info
$501General Credit -
Thinking about IP Rights in Social Media Marketing & other Global Campaigns
This CLE course is presented by a panel of lawyers representing six countries and will discuss trademark, copyright, and right of publicity issues that may apply to global social media campaigns and internet ad campaigns. The course will explain jurisdiction as it applies to online campaigns and consent requests for user-generated content as well as whether it is permissible to require contestant entrants to relinquish rights to their entries. More Info
$501General Credit